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10 Questions About Advertising
1. Are you currently advertising on the following platforms?
Newspaper
Radio
TV
Social Media (incl. Facebook)
Messenger Services (incl. Whatsapp)
Outdoor
Search Engine Marketing (incl. Google Ads)
TELEVISION
2. Will your future advertising campaigns in 2020 include TV advertising?
Yes, proceed to Question 4
No
3. If NO, why not?
Audiences not relevant to my brand
Did not work in the past
TV is not relevant for my brand
Too complicated to book
Too expensive
Other
Proceed to Question 6
4. You indicated that your 2020 advertising campaigns will include TV. Which barriers will prevent you from increasing your spend on this platform?
5. Will your advertising campaigns in 2020 include One Africa TV? (Select 1)
Yes
No
I am not sure, I need more information
RADIO
6. Will your advertising campaigns in 2020 include radio advertising?
Yes, proceed to Question 8
No
7. If NO, why not?
Audiences not relevant to my brand
Did not work in the past
TV is not relevant for my brand
Too complicated to book
Too expensive
Other
Proceed to Question 10
8. You indicated that your 2020 advertising campaigns will include Radio. Which barriers will prevent you from increasing your spend on this platform?
9. Will your advertising campaigns in 2020 include 99FM? (Select 1)
Yes
No
I am not sure, I need more information
10. Would you like one of our team members to contact you to discuss our converged media campaign offering (TV, Radio, Online etc)?
Yes
No
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